Top 10 Best Email Tracker Extensions
You don't have to spend an arm and a leg to implement basic email tracking for Gmail. Most companies offer a free plan, and all of them allow you to install a basic Chrome extension that handles email tracking and some other limited features, free for life.
For more serious users, small businesses, and enterprise teams, the paid plans are completely compatible with the Chrome extensions, simply adding additional features and bandwidth to the free options.
HubSpot
HubSpot is one of the top online marketing platforms around, with features to assist you with any aspect of your online marketing strategy. You can get started for free, and the free plan offers a generous number of features that are probably enough for a small business, freelancer, or startup.
The email tracker Chrome extension for HubSpot is included in all of their plans, including the free plan. The extension allows you to log and track emails sent from Gmail and use some HubSpot sales tools right in your inbox. You can also use it to search your HubSpot contact database and initiate calls with contacts.
The extension is easy to install and configure. The only drawback is that it is only compatible with Gmail. If you use Outlook or Office 365, look into getting the HubSpot Sales Office 365 or Outlook desktop add-in instead.
Price: Free (paid plans available)
Best for: Freelancers, small businesses, startups
Mailtrack
Mailtrack is a Chrome extension built specifically for Gmail. The company doesn't offer any other services besides this Chrome extension. There are free and paid plans. The free plan offers unlimited tracking for Gmail, real-time notifications, follow-up email alerts, no-reply alerts, link tracking, and works via a tracking pixel. It also integrates with Android and iPhone.
The paid plans offer additional features, such as removing Mailtrack branding campaigns, expanded integration with Salesforce and other platforms, support, and improved reporting.
The free plan is feature-rich enough to support most needs, however, the main drawback is that there is no support at all. Another possible drawback to Mailtrack is that it is only compatible with a Gmail account.
Price: Free (paid plans available)
Best for: Individuals, freelancers, small businesses
Yesware
Yesware is a Gmail tracker that offers a full suite of services in addition to a Chrome extension. They also offer an Outlook add-on as well. You can sign up for Yesware with either Microsoft or Gmail.
The Yesware free plan allows basic email open tracking, basic attachment tracking, 10 campaign recipients per month, a meeting scheduler, access to online webinar training courses, and email support.
There are paid plans available, which offer extended and additional features like unlimited email tracking, Salesforce and Zoom integration, branding removal, etc. The main drawback to Yesware is that they do not have a mobile app at this time.
Price: Free (paid plans available)
Best for: Sales professionals who are just getting started
Boomerang
Boomerang is primarily a way to schedule emails and manage meetings and calendars, however, the extension also offers tracked emails. With the extensions, you can schedule meetings from your inbox, schedule emails, track responses, set up recurring emails, and use AI to compose your emails (as long as you remember to check for plagiarism).
As with the other options on this list, there are both free and paid plans. The free plan offers a scheduler, response tracking, read receipts, real-time push notifications, click tracking, inbox pause, and analytics.
The main drawback to the free plan is that it only offers 10 message credits per month, as opposed to the unlimited credits you get with a paid plan. The free plan also doesn't support a mobile app. Boomerang is compatible with Gmail and GSuite.
Price: Free (paid plans available)
Best for: Sales professionals and small businesses
Gmelius
Gmelius is team collaboration software for Gmail aimed at improving team workflows rather than improving customer engagement and retention. It strives to give teams real-time visibility on their workloads, along with email message processing and organization.
There is no free-for-life plan, but the company offers the Chrome extension for free. With the extension, you can manage shared inboxes and automate tasks. For full features, you will need to buy a plan. Plans start at $15 per month. The platform supports shared conversations, email notes and @ mentions, templates, automation, integrations with Zapier, Slack, and Trello or Asana, and email sequencing and automation.
Price: $15/month for basic
Best for: small teams
SalesHandy
SalesHandy makes their Chrome extension free for life, offering 100% free email tracking without any branding or logos attached. The extension has basic functionality - it shows you which emails have been opened by adding a double tick mark next to outgoing messages in your inbox.
The extension allows you to do free email scheduling across timezones, use smart templates, create email sequences with automated follow-ups, and perform mail merge. This is probably enough for the casual user or someone who only needs to see when emails have been opened.
A paid SalesHandy plan includes the Chrome extension features, plus gives you access to the email warm-up tool, and the ability to send unlimited emails and do email address verification.
Price: $27/month for basic, $79/month for pro, $150/month for advanced features.
Best for: enterprises
Mixmax
The Mixmax Chrome extension can be installed for free but won't do anything unless you sign up for a plan. There is a free plan that allows you to track emails, use templates, do scheduling, and send polls.
Paid plans allow you to automate sequences, schedule across multiple recipients, integrate with Salesforce and other add-ons, do link tracking, and access analytics. The free plan may be enough for people who just want unlimited tracked emails.
Price: $29/user/month for basic, $49/user/month for pro, $69/user/month for advanced
Best for: casual users up to enterprise companies
Streak
The Streak CRM for Gmail was built specifically for Gmail and allows you to manage your entire sales pipeline from your inbox. It's free to add the extension to Chrome and to do basic CRM management, mail merge, and email tracking for Gmail.
For more advanced features, such as link tracking, shared pipelines, archived users, advanced reporting and automation, you will need to upgrade to one of the paid tiers. The main drawback to this option is that the free and basic plans offer limited support and no onboarding.
Price: $15/month for basic, $49/month for pro, $69/month for advanced, $129/month for enterprise
Best for: small teams up to enterprise organizations
Mailshake
While Mailshake is an email automation and sales engagement platform, its Chrome extension is not targeted at tracking emails or managing inboxes. Their Chrome extension allows you to automate tasks on LinkedIn.
With the Mailshake Chrome extension, you can automate LinkedIn messages, connection requests, and profile views. LinkedIn tasks can also be included in email campaigns. To take full advantage of Mailshake's sales engagement features and email automation, you will need to visit their website and sign up for a plan.
Mailshake offers no free plan and is the only company on this list that also assists with phone outreach.
Price: $58/month for basic, $85/month for advanced
Best for: marketers, founders, sales teams
Clearout
Clearout is actually not an email tracker Chrome extension, rather it is an email verification Chrome extension that integrates with Google Sheets. Email verification is an important step in maintaining a healthy and active mailing list.
Clearout offers bulk email validation for individuals and businesses. Their Chrome extension, while free to install, offers no free features. In order to use it, you will need to either sign up for a monthly plan or purchase credits to use for one-time email validation. A monthly or annual plan will save you about 20%.
Price: $21 for 3000 credits, $1100 for 1 million credits, OR $31/month for 5000 credits/month, $4500/month for 5,000,000 credits/month
Best for: teams and small businesses who need bulk email verification through Google Sheets
Email Tracker Chrome Extensions: Compared
Factors to Consider When Choosing an Email Tracker Extension
There is more than the cost to consider when choosing an email tracker. While price is an important factor, you should also consider the following things:
- Compatibility with your email client - most of the trackers on this list only integrate with Gmail or Outlook.
- Accuracy of tracking data - larger companies like HubSpot may be more reliable
- User-friendliness of the extension - you should sign up for a free trial before purchasing any option to ensure that the extension is easy to use for you and your team
- Customization options - depending on what add-ons you require, some trackers may be better than others
- Privacy and security features - always go with a reputable resource like one listed here, and look at reviews, ratings, and number of downloads to determine which companies are most likely to have good privacy and security
Common Questions About Email Tracker Extensions
What is email tracking?
Email tracking is being able to see when the emails you send to coworkers or customers on your mailing list are opened. Basic email tracking can be implemented via a single pixel that is loaded as an image and sends data about when an email was opened. Advanced email tracking includes tracking when links are clicked in the email, and how many times the email was opened, and also allows you to automate follow-ups and replies.
Is email tracking legal?
Yes. It is perfectly legal to track emails, however, there are regulations surrounding how companies must disclose this activity to users. If you plan to track clicks or emails, you must include a privacy policy on your website that tells users when information you are tracking and how it will be used.
How accurate is email tracking?
Pixel tracking can tell you down to the millisecond when an email was opened.
Do email tracker extensions work with all email clients?
Most email tracking extensions are compatible with Gmail and Outlook.
Can email tracking be blocked?
You can stop email trackers from tracking you by disabling images in your emails. Since most email tracking works by loading an image pixel, which sends data to the email tracker, disabling images from loading will stop the pixel from being loaded and prevent tracking.
Conclusion
Email tracking is a powerful tool, not only for improving sales engagement and customer retention but also for streamlining workflows and communication among team members.
Some of the top email-tracking Chrome extensions include HubSpot, SalesHandy, Mailtrack, Boomerang, and Yesware.
If you're struggling to retain clients or having a hard time implementing smooth workflows in your enterprise teams, consider an email tracker Chrome extension for your platform.
